H&M design award is celebration its
3rd year and every year the award is presented to emerging fashion brand
all around. This particular award is founded to support and celebrate
fashion at the initial stages. Moreover, the award rewards current
graduates as they begin their careers, and provide motivation for young
people to choose to study fashion.
The winner is selected from 32 design
colleges within EU and US, in which the students come from all over the
world to attend the award ceremony. Members of the grand jury deciding
the winner for the 2014 edition are designer Erdem, actress Michelle
Dockery, style expert Michelle Harper, executive fashion editor of Vogue
UK Serena Hood, senior fashion editor of Vogue Italy Sara Maino,
H&M’s creative head of design Ann-Sofie Johansson, and H&M’s creative advisor Margareta van den Bosch.
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